Whip Appeal of Sweden at Textile Fashion Center opening in Boras, Sweden

Last Friday we presented our swimsuits collection in collaboration with Jennifer Mehigan at Ahothamista pop-up exhibition during Textile Fashion Center opening. The opening ceremony was super fun and full of events. The main Arena where our presentation took place hosted different brands and some fashion shows. Here come photos from the event.

Whip Appeal & Jennifer Mehigan summer 2014 collection

24 year old artist/deisgner Jennifer Mehigan is based in Singapore. Mixing digital and traditional methods of painting, sculpture and other processes, Jennifer’s works often subvert our treatments and assumptions toward different mediums.

Campaign 2014 backstage

The photo shoot for our summer collection was taken in a beautiful place called Kungsbacka in Gothenburg, Sweden. Sandra Svensson was our stunning model and the photos were taken by Meng Johnson. Find more of his beautiful photographs at  www.mengjohnson.com.

In this post you will find backstage pics of our photo shoot.

Whip Appeal's Blog

Hej hej!

In our blog we want to share with your our latest updates, events, inspirations. Here you can find posts about art, people, music and other things that inspire us at the moment. Also you can take a look at our backstage and uncover what happens inside our company.

Welcome to our life! Join us and enjoy the ride!